The way to watch the Sony Honda Afeela CES 2026 press convention

Sony’s CES 2026 press convention is only a few days away, and this 12 months comes with a twist: Moderately than an summary of Sony’s electronics, online game and Hollywood studio plans for the brand new 12 months, the presser may have a extra slender focus: electrical automobiles. Sound odd? That is as a result of the normal end-of-press-day slot is not simply Sony, however fairly Sony Honda Mobility — the three way partnership chargeable for the Afeela 1 electrical automobile that has been showcased at CES for the higher a part of a decade. However this 12 months, we’ll get to see an all-new idea mannequin on the occasion.

The way to watch the Sony Afeela CES 2026 press convention

The occasion will probably be streamed reside from Las Vegas on Monday, January 5 at 8PM ET by way of the Afeela official YouTube channel. (We’ll embed the stream right here as soon as it seems on the channel.)

What to anticipate from Sony Afeela at CES

What’s now the Afeela 1 has been proven in numerous incarnations since CES 2020, the place it was initially introduced as Imaginative and prescient-S. However so many extra vital particulars have been confirmed prior to now couple of years, together with the value, which begins at a staggering $89,900. Nonetheless, the sooner impressions have been lower than spectacular, and as of CES 2025, that thought stays the identical. Engadget’s automotive professional Tim Stevens stated earlier this 12 months that the EV “feels like a PlayStation 4 in the PS5 era,” and that “the automobile misplaced what little fascinating styling it had whereas sticking true to some specs that sounded good 5 years in the past.” Ouch.

However the Afeela 1 will not be the one car on show. Its CES sales space will showcase “a number of Afeela 1 pre-production automobiles in a number of shade variations, alongside a brand new Afeela idea mannequin,” Sony Honda Mobility said in a press release.

The corporate just lately introduced that the Afeela would be the first car ever to offer PlayStation Remote Play, which lets gamers stream their PS4 or PS5 video games from their consoles remotely whereas contained in the automobile.

We’re hoping to listen to about what else is new and improved at CES 2026, and we’re additionally excited to see its latest idea mannequin. And between sales space shows and press releases, we’re hoping we’ll get to see no less than a number of new Sony Electronics merchandise on the docket for 2026, too.